Guide to Choose Letterpress Business Cards

A business card is so much more than a piece of paper. It represents your business, brand, and yourself as the business owner. A beautifully designed and printed card is absolutely essential for you to be able to make a great first impression on people. This is where letterpress business cards can really come in handy for you!

Letterpress Cards – Classy and Creative

If you want to get noticed and impress people at the very first meeting, a letterpress card is your best bet. Letterpress cards are beautiful, intricately designed, and classy. They stand out from ordinary business cards and make a terrific first impression every time without fail. 

Though letterpress business cards are becoming increasingly popular these days, the art of letterpress printing itself is by no means a recent phenomenon. It is a centuries-old method that has been kept alive by passionate printers – generation after generation. Letterpress used to be the original and oldest printing method, but was overtaken by the advancements in printing technology, which led to the advent of faster, easier methods like digital printing. 

The resurgence of letterpress printing of late has come as good news for printing houses in Australia and elsewhere. An increasingly large number of people these days prefer letterpress cards and invitations over regular ones. The beauty of letterpress printing as it is employed today is that it combines the old school allure of letterpress with the ease of modern digital printing, which means as a customer, you get to enjoy the best of both worlds. 

Letterpress Business Cards – The Choices Available

When it comes to letterpress cards, you primarily have two options – standard cards created from set templates or customized cards created specifically for your needs. 

Standard Cards

Printing companies generally have a set of templates for you to choose from. Once you choose a template, the text (your personal and business details) is printed on the card. These are standard letterpress business cards that can be printed fairly quickly. They are also affordably priced when compared to their custom-made counterparts. 

Custom-Made Cards

Custom-made cards are printed from scratch entirely according to your needs. You get to choose everything – right from the thickness of the card, the kind of colors to be used, the type of font to be used, the kind of artwork, images, and designs you want, and so much more. 

Printing houses these days offer a remarkable variety of business cards, with each being special and unique in its own way. For instance, 3D letterpress business cards are becoming rapidly popular among professionals and business people alike these days. These cards have text and images – it could be your brand logo or company name – protruding from the card, giving it a very real, 3d-like feel. 

If you want a little more variety, you could some special effects to your business card as well. Edge gilding is a very common method, wherein the edges of the card are gilded. Gold is the favorite choice as it makes the gilded edges look glossy. 

Die cutting is yet another special technique that is becoming popular these days. Instead of opting for the regular shaped cards, you could choose rounded corner cards that look different from the rest. The process of die cutting also allows you to shape the card any way you want. So, you can let your creative juices flow and come up with unique designs for your business cards. 

Placing the Order

Letterpress printing, in general, is a more laborious and time-consuming process than other methods of printing. So, it is always a good idea to place your order in advance. If you are in need of regular business cards, you have to choose the size of the card, the stock to be used, colors to be used, and the number of cards to be printed. Such cards could be printed in a week or two, so you can place your order accordingly. 

Custom-made letterpress business cards, on the other hand, are a different story. A lot of work goes into these cards, especially if you opt for custom artwork instead of choosing from readymade templates of artwork, images, and designs. In such cases, it is a good idea to discuss with the creative designer, finalize the card design, and place the order as early as possible. 

Why Letterpress Invitations Are the Best Choice for Your Wedding

A wedding is a truly special and undoubtedly memorable occasion. It is a day whose memories you will cherish for the remainder of your life. It is the reason why people go to great lengths to choose the very best for their wedding – right from the choice of flowers to the wedding dress, the wedding ring, and even the table centerpieces. With this being the case, the invitations you choose should be equally special, right? It is precisely for this reason that you should choose letterpress invitations for your wedding. 

Why Letterpress?

There is no dearth of printing houses in Australia and you have an extraordinary range of options to choose from when it comes to wedding invitations. So, what makes letterpress wedding invitations really special? Let us take a look at the reasons. 

1. Print Quality

Letterpress invitations are known for their amazing print quality. The text and the artwork are actually pressed into the paper, which creates deep impressions that you can actually touch and feel. The lines are crisp and clean and the patterns are bold and beautiful. One look at the invitation and you will be able to tell that it is different from the run-of-the-mill invitations that you have seen before in your life. 

2. Uniqueness

There is nothing special or unique about regular invitations. They are mostly created from readymade templates and can be printed in no time. Not much thought process or creative work goes into them. Letterpress wedding invitations, on the other hand, are absolutely unique in every sense of the word. Right from the choice of paper to the choice of ink, the kind of designs, images, and artwork used, and the type of font used, everything is special about a letterpress card. There is no better choice to represent a special occasion like your wedding. 

3. Elegance 

There is nothing more beautiful or elegant than a carefully crafted letterpress wedding invitation. A great deal of detail and attention goes into every aspect of the card and the final product is the result of excellent craftsmanship. Unlike digital printing, letterpress printing is not something that can be done on the fly. A lot of hard work and planning goes into the process, as it is more laborious, more cumbersome, and more time-consuming than regular printing methods. It is the reason why some of the oldest printing houses in Australia pride themselves on being able to print high-quality letterpress stationery. 

4. Old School Allure

Letterpress, in case you did not know, is the oldest method of printing known to us, invented by Gutenberg himself. It has evolved over the years and has been modernized to a certain extent, but it still remains an old-school printing method which is coveted by a section of the printing society. By choosing letterpress invitations for your wedding, you are encouraging printers who are keeping this age-old printing method still alive and playing a role in the revival of a grand printing tradition. Now, that is something you ought to be proud of!

5. Indulgence

If there ever was a time to indulge yourself and splurge a little on what you want, it is your wedding. So, why stick to the regular stuff when you can spend a little more and get the very best? And what could be more special than a handmade invitation made from scratch according to your very requirements? From the thickness of the paper to the quality of the print, every single thing about a letterpress wedding invitation looks great and it looks like a memorabilia. So, shed your inhibitions and opt for customized letterpress stationery for your wedding. The money you spend on it is certainly worth it!

Now, you should have a good idea as to why letterpress invitations are a great choice for your wedding. A word to the wise – the process of letterpress printing, as mentioned above, takes a great deal of time and effort. So, decide what you want and place the order at the earliest. You cannot expect the printer to rush through the process and get it done for you at the last minute. So, plan early, place your order accordingly, and make sure you receive the invitations at the right time.